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Sample Essay – Effect of advertisements
This is a matter of concern. It raises questions about our ways of education and about the values that guide our conduct.” This led to the inference that people conform for two primary reasons, they want to gain acceptance from the majority and they believe that the group knows more than them. Thus, when companies advertise that the product is being used by the majority and are able to put that message across effectively, it can have the same persuasive effect on consumers.
The effect of advertisements is said to be enhanced by the talk and discussion that goes on about them. This is a necessary element in the advertising industry to make consumers discuss the advertisements they come across. Many images presented in these are obscure and the public is forced to discuss it to form any conclusions regarding them. These are termed as “specific representational practices” which are supposed to project meanings that must be interpreted.
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