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Deborah Tannen – the Cross-Gender Communication Specialist

Deborah Tannen is well-known for studying cross-gender communication. She claimed that distinctions related to gender are constructed into languages. The role of language is also contemplated on gender by her in her newspaper column ‘Bossy’ Is More Than A...

Essay: The Concept of Brand Equity

Sample Essay Brand Equity can be seen as the value attached to a specific brand of products either to the customers or to the firm owners. Brand equity can be viewed in two different circumstances namely firm-based brand equity and consumer-based brand equity as...

Writing the Essay Conclusion

Every essay has three important parts that are the introduction, the main body and a conclusion. The introduction is written in the beginning of an essay followed by the main body and lastly a conclusion. All these three elements are extremely important to write...

Essay: Shortfalls of Varner Company

Sample Essay The explosion of the tin boxes when thrown in the fire was responsible for the serious injury to sight that Hoover suffered. Despite the warning that those were explosives, Hoover and the friend, Sampson are minors and therefore should be secure from such...